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How Online Marketing can Help Your Business
ByFredIn today’s world, online marketing is becoming more and more important for even the smallest of local businesses. No longer do we live in a world where simply having a website means something. Today, there is so much information on the internet, it is almost impossible to find something without first heading to a search…
The Importance of a Strong Web-presence for Even the Smallest Business
ByFredConsumers today are more informed than ever. In fact, 65% of mobile Internet users rely on their smartphone or tablet to locate businesses in order to make a purchase, and each month over 100 billion global searches are conducted on the Internet. Increasing online activity through mobile devices such as tablets and smartphones present a…
Two Things Companies Need to Know About SEO
ByFredIn the online world today, about 70 to 80 percent of people will skip right over any paid advertisement or sponsored ad for any search they conduct and instead will go down on the search engine rankings page, or SERP, to get their organic results. Some have learned the hard way that paid results this…
Get Your Business Firing on All Cylinders with the Right SEO Marketing
ByFredThe founders of Google used LEGO blocks to make a storage compartment for the ten 4GB hard drives they were using to test the PageRank algorithm. Since this research phase of the company, the Google rankings for a website have become essential to the marketing field. Visibility using search engines can make or break a…
The Power That Google Has Over the World
ByFredLarry Page, Google’s co founder, developed the gold standard for algorithms, the PageRank system, in the company’s early beginnings. Page, and perhaps the rest of the crew at Google, perhaps never had a clue as to how important this algorithm would play as an Internet marketing tool. That was the original intent, of course, but…
Check Out Helpful Online Marketing Information Online
ByFredDid you know that LEGOs were used to create a compartment for the hard drives used to test the PageRank system when Google was in its prelaunch stage? Also goats mow the lawns at the Google company headquarters. Click through generates 25 percent higher conversion rates than Pay Per Click. Over 50 percent of B2B…