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The Power That Google Has Over the World
ByFredLarry Page, Google’s co founder, developed the gold standard for algorithms, the PageRank system, in the company’s early beginnings. Page, and perhaps the rest of the crew at Google, perhaps never had a clue as to how important this algorithm would play as an Internet marketing tool. That was the original intent, of course, but…
Use Online Marketing to Boost Sales
ByFredLet us start out this article on online marketing by looking at an interesting fact about one of the major players in the search engine marketing. The very first Google “doodle” goes back to 1998. This doodle depicted the infamous Burning Man, and was intended as an out of office message to let Google employees…
Use SEO to Help Bolster Your Web Presence
ByFredBecause internet users perform billions of search engine searches every day on sites like Google, which receives somewhere between 65 and 70 percent of the search engine market share, one of the best ways for a business to find new customers is to have a strong search engine optimization strategy. Although it is not the…
Check Out Helpful Online Marketing Information Online
ByFredDid you know that LEGOs were used to create a compartment for the hard drives used to test the PageRank system when Google was in its prelaunch stage? Also goats mow the lawns at the Google company headquarters. Click through generates 25 percent higher conversion rates than Pay Per Click. Over 50 percent of B2B…
The Importance of a Strong Web-presence for Even the Smallest Business
ByFredConsumers today are more informed than ever. In fact, 65% of mobile Internet users rely on their smartphone or tablet to locate businesses in order to make a purchase, and each month over 100 billion global searches are conducted on the Internet. Increasing online activity through mobile devices such as tablets and smartphones present a…
Get Your Business Firing on All Cylinders with the Right SEO Marketing
ByFredThe founders of Google used LEGO blocks to make a storage compartment for the ten 4GB hard drives they were using to test the PageRank algorithm. Since this research phase of the company, the Google rankings for a website have become essential to the marketing field. Visibility using search engines can make or break a…