There are very few marketing strategies that produce more leads than search engine optimization. Search engine optimization, SEO, aims at increasing a website’s organic search engine rankings on sites like Google. And your Google rankings matter not only because it is the number one search engine in the world, but also because 75% of users…
Before SEO reporting became popular, many larger multinational corporations and smaller mom and pop shops around the world relied upon traditional marketing strategies to capture and retain customers for their products and their services. Although every company relied upon a slightly different marketing strategies, marketing history studies have suggested that the vast majority of the…
With more than 100 billion searches made online on a global scale each month, it certainly makes sense why so many companies would want to invest at least a portion of their marketing budgets and campaigns into online marketing technologies like search engine optimization. Often called SEO by industry experts and novices alike, this Internet…
Did you know that LEGOs were used to create a compartment for the hard drives used to test the PageRank system when Google was in its prelaunch stage? Also goats mow the lawns at the Google company headquarters. Click through generates 25 percent higher conversion rates than Pay Per Click. Over 50 percent of B2B…
Because internet users perform billions of search engine searches every day on sites like Google, which receives somewhere between 65 and 70 percent of the search engine market share, one of the best ways for a business to find new customers is to have a strong search engine optimization strategy. Although it is not the…
Seo reporting can provide you with important information when you want to get the most out of your internet marketing projects and investments. 75 percent of users will not scroll past the first page of results on websites like Google and Bing. Organic results will make a difference if you want users to find your…