Search engine optimization is the life blood of digital marketing. With most e-commerce sales driven by online search, having an effective SEO plan is a must. Hiring a company or contractor to do your SEO for you can be a good idea, especially if you aren’t versed in it and you don’t have anybody on staff who is.

Outsourcing SEO duties can make your digital marketing more efficient and effective, while also allowing you to concentrate on other parts of your business.

One service that is becoming more and more popular for companies that provide SEO services is SEO reseller plans. For large providers that work with dozens or hundreds of companies, coming up with a unique plan for each business can take a lot of time and be a huge amount of work. A good alternative is to use SEO reseller plans.

These plans are essentially a core set of SEO solutions that are packaged together and sold to SEO companies that can then customize all or parts of them to use with their clients.

There are a number of benefits to using SEO reseller plans for both the SEO consultant and the client. For the consultant or provider, there is the benefit of being able to provide tried-and-true SEO strategies at a lower cost and with less work involved.

That is a huge benefit. For the client, there is a similar benefit: That business gets proven SEO strategies that have worked for other companies that are customized to their own situations. Being able to use SEO reseller plans also reduces the cost for both consultant and client, which can make the digital marketing plans more efficient and worth the money spent on them.

If you have relationships with existing SEO firms, you might want to look into whether they offer these reseller plans.

You also can find them by simply Googling the terms. If you go this route, you want to do your due diligence before purchasing the plans to make sure you are getting quality material from a reputable company.

When it comes to internet marketing, any little edge you can get to give you a leg up on the competition is valuable. Using either white label or private label SEO reseller plans can give you the advantage you need to overtake the competition and take your online sales to the next level.